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Free Sample Articles
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Free Sample Articles From Our Site
Here are a few sample articles to give you an idea of the kinds of things you'll find in the Subscribers Area of this site. These articles are reprinted as they originally appeared in the members only section of this site.
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Perform a Series of Changes Automatically Using Actions
Photshop CS, as well as other versions of the package, come complete with a built-in recorder feature that lets you save a sequence of changes you make to a picture. Called Actions, this feature is easy to use and is great for speeding up all those tasks that you repeatedly perform on your photographs. Once recorded the Action sequence can be applied to a single file or a group of files via the Batch command (File>Automate>Batch). . . . keep reading
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Marketing Your Studio Part 3 - What Are You Selling, Really?
In the last two parts we have laid some foundations for our marketing program. We began by taking a critical look at ourselves and our current business. We wrote down our abilities and shortcomings, the strengths and weaknesses of our existing studios or businesses. We also took a deep breath and did a studio walk-though, looking at our businesses through fresh eyes so we could imagine exactly what our clients see when they visit us or engage our services. . . . keep reading
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Marketing Your Studio Part 2 - Studio Profile
In the last part we began our marketing series with a look at our personal strengths and skills. We were looking at what we have to sell. In this part, let's look at what we're selling with - our studio and studio facilities. . . . keep reading
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Business Planning Part 1 - The Big Picture
Don't be scared of writing a business plan. The worst that can happen is you don't quite reach your goal, but that's not all bad. If you aimed for 100% and only achieved 75%, that could be significantly better than the 25% you're doing now. Think ahead a few years. How will you feel when you find yourself retired in the old folks home, rocking on a chair on the verandah and wishing you had tried something different or been a bit bolder and given it a go! . . . keep reading
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Optimizing Your Photography Website for Search Engines
With thousands of people using search engines to find a photographer every day, it makes sense to do every thing you can to ensure that these potential customers find your website. This article will give you some simple and effective tips that can dramatically increase your search engine rankings. . . . keep reading
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Free Sample Articles
